Subaida Mohammed Ali, aged 41 years is a resident of Thenkara, in Palakkad District of Kerala. Her family consisting of 7 members were dependent on her husband’s paltry income from daily labour. The pathetic situation forced Subaida to work hard on banana cultivation. Now, Subaida has set herself as a role model for the cash-strapped farmers in the region thanks to her association with Muthoot Microfin subsidiaries of Muthoot FinCorp that helped her to optimum resource utilisation. She wasn’t aware of micro financing and its operation style. She was amused and thrilled when an RO from Muthoot Microfin’s Mannarkad branch visited her house as part of a street survey and explained its operations. She soon availed the first cycle of microfinance loan from the leading micro finance company.