About Blue Rewards
- This is a customer loyalty programme wherein each selected transaction with MFL shall be rewarded with loyalty points.
- The loyalty points will have a corresponding rupee value which can be redeemed against repayment of interest in Gold Loan.
- The redemption is subject to certain Terms and Conditions which is specified under Redemption Rules below.
- Different schemes / transactions have different loyalty points attached to it as per the table below.
The programme offers extra loyalty points to vintage customers of MFL (those who have completed 24 months with MFL from UCIC creation date).
The Scheme/transaction wise loyalty points are as follows:
Sl No |
Eligible Transactions under Blue rewards |
Loyalty Points per transaction-Non-Vintage Customer Category |
Loyalty points per transaction for Vintage Customer category |
1 |
Gold Loan schemes @20% or above interest rate |
6 |
9 |
2 |
Gold Loan Schemes @below 20% interest rate |
4 |
6 |
3 |
Digital disbursal- Additional points eligible b) Money transfer Rs.50K or below |
6 |
9 |
4 |
SME Loan |
6 |
9 |
5 |
Money Transfer-MTSS |
4.2 |
6.3 |
6 |
Money Transfer-DMT |
1.2 |
1.8 |
7 |
Money Transfer-Indo Nepal |
4.2 |
6.3 |
8 |
2W loan |
43.8 |
65.7 |
9 |
SWJ spot |
3 |
4.5 |
10 |
SWJ -Monthly |
6 |
9 |
11 |
MHG |
3 |
4.5 |
12 |
MHG renewals |
6 |
9 |
“Blue Rewards” General Rules
- A. From the launch date of Blue Rewards, every transaction done under a UCIC shall earn loyalty points as mentioned above.
- B. Vintage customers will get extra loyalty points i.e., 1.5 times of the points earned by non-vintage customer for the same transaction.
- C. Gold Loans with its base interest rate 20% or above will fetch more points than schemes with interest rate below 20%.
- D. Digital disbursals will fetch extra points (as per point 3 in the table above). This is applicable for gold loans up to 1.99Lakh and MTSS up to Rs 50000/- only
- E. *Conversion value of 1 loyalty point will be 50 paise.
“Blue Rewards” Redemption Rules
- Currently redemption is permitted only against repayment of interest in Gold Loans.
- Prerequisite for Redemption: - minimum 3 gold loans under a UCIC since its creation.
- Minimum 50 points should be redeemed at a time.
- No redemption against Loan Principal permitted.
- Redemption value shall not exceed 20% of the interest accrued.
- Validity of Loyalty points: Validity of Loyalty points earned will expire on completion of 18 months from its date of generation.
- Cancellation or reversal of any transaction will lead to reversal of points.
- If any UCIC is blocked/Inactive, then the redemption will also be blocked
- Redemption value shall be based on the applicable conversion rate as decided by the Company at the time of redemption.
- Conversion value for each loyalty point earned during 15th March 2021 to 12th December 2021 is 50 paise and for transactions thereafter it is Rs 1/-. (Limited Period Offer)
The generation, redemption and cancellation of blue rewards shall be subject to the specific terms and conditions as enlisted below. It will also be governed by the terms and conditions as laid out in the documents executed in relation to the respective transactions. The Company has the right and authority to withhold or cancel the accumulated points in case of fraudulent/erroneous transactions occur under any customer account and to exclude the customer from availing the benefit of Blue Rewards for all future transactions as well. The Company also reserves the right to withhold or cancel accumulated Blue Rewards under a customer ID in case of overdue/special mention accounts/NPA accounts. The Company has the discretionary power to exclude any transaction from the Blue Rewards any point of time without prior intimation and shall also have a privilege right to exclude any specific region or change the conversion rates or/and loyalty points eligible for a transaction from the Blue Rewards Scheme at any point of time without prior notification.
If there is any error, please contact us through the respective branch or through the call centre (1800 102 1616) within 15 days of your statement date. Otherwise, it shall be considered as correct and accepted by you. In case of any grievances, you may contact the concerned Branch Manager. If the said complaint is not resolved, then the same may be escalated to the Regional Manager/ Zonal Head. If the complaint is still not redressed, the same may be forwarded to The Grievance Redressal Cell Officer, Muthoot Fincorp limited, Muthoot Centre, Punnen Road, Trivandrum- 695 001 or can write us at customercare@muthoot.com.
Customers may refer all terms and conditions related to the Blue Rewards as published herewith as there will not be any specific communication related to the changes under Blue Rewards.
First-hand account of customer experiences
MUTHOOT BLUE SOCH STORIES
Namaste! I am Chirumamilla shobha. I am staying at Road No 10, Triumulanagar, Hyderabad, very near to Muthoot Blue BN Reddy branch. In 2015, I planned to purchase land to construct my own house independently. During land registration I needed extra Rs. 2 Lakhs. I visited Muthoot Blue branch and received Gold loan of Rs. 2 lakhs within 15 minutes. Now I am at my own house! Second instance that I’d like to share with you is UPSC-IRS coaching of my Son. ...
In 2012 our family was in a difficult financial situation, and I had to make tough decisions for the sustenance of my family. It was at that time that I got introduced to Muthoot Blue. The staff there helped me source a loan against my gold, with which I started my Saree Business. Later I was given a SME loan based on the progress of the same business. ...
I am Parvathi. I am into door to door coconut oil selling business. When I started business, I had a lot of investments that I had to make, but money lenders such as banks, pawn shops, etc. had very high interest rates, and I was unable to avail the same. During this time, I was approached by Muthoot Blue and they offered me products that suited my exact needs and helped my grow my business. I have been taking Gold loan from Muthoot Blue for the past 4 years for my business development. ...
Namaste! My name is Ramesh Naidu. I stay in Anuradha residency, High school road, Ramavarrapadu, Vijayawada. On 20th Nov 2017, at 12:40 pm my mother G.Satavathi aged 74 had a brain stroke & got admitted in the hospital. I was running to arrange money for my mother’s hospital expenses. Finally, I approached MFL branch for Gold Loan and I got the loan immediately and was able to treat my mother. ...
I approached Kaniyapuram Muthoot Blue for a loan. I was a regular customer of Kaniyapuram MFL. They approved a gold loan for me quickly. With that amount and my savings from my previous business I started a small bakery near by MFL branch. The business has grown in a short span of time. Initially I was running the business alone, Now I have 7 staff to support me. ...
When we thought of expanding our business, branch manager counselled me regarding the gold loan that I could avail. My wife also helped me in taking decision of gold loan as I was fully assured of safety of my gold. Till 14th of Feb I have taken gold loan 12 times on a regular basis and repaid the same on time. Followed by the gold loan I also took gold coin when I got to know about this scheme and now, I am the owner of the gold coin too. ...
Blue Soch – Brand Showcase
Why Choose Muthoot Blue Rewards
Muthoot Blue (Muthoot Pappachan Group) has a reputation that has been shaped over decades with high-quality practices, total customer satisfaction, and steady growth. Today, Muthoot FinCorp, our flagship company, is one of the largest NBFCs in India and we continue to work with the aim of providing timely credit to common man with Blue Soch. Hence, our Muthoot Blue Rewards are designed to make it easy for you to reach for your dreams!
- We have over 4200 branches across India. Visit your nearest Muthoot Blue branch to get a loan quickly and without any hassle.
- Nearly 1,00,000 customers walk into our branches daily and are assured of trustworthy and simple services.
- Our customer-centric approach and innovation over the past 133+ years without compromising on the God-given values of trust, truth, transparency and tradition is what helps us in empowering the human ambitions.
Visit your nearest Muthoot FinCorp branch now to get an instant Muthoot Blue Rewards!
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